US Markets
Home›US Markets›Sectors›Marc Benioff backs agentic AI amid claims AI will cut…
Marc Benioff backs agentic AI amid claims AI will cut tech jobs
June AI, founded in 2025, markets an agentic AI system that deploys AI agents across businesses' existing software, while Salesforce shares have fallen 25.4% year to date and rebounded more than 15% in the past month.
Marc Benioff is backing a new agentic AI startup, even as he argues that warnings about AI wiping out jobs in the software industry are overstated. According to Yahoo Finance, Benioff supports June AI, a tech firm co-founded in 2025 by Efrat Rapoport, a former Salesforce executive, along with Ohad Hen, Barak Goldstein, and Idan Tsitiat.
The startup is positioned as a tool for businesses to deploy AI agents across their existing software systems, automating tasks and integrating AI into internal operations. Benioff is framing the shift as augmentation rather than replacement, with the article citing his comments that AI is not yet able to operate autonomously and that software engineers are still needed.
Yahoo Finance also notes that Salesforce is using AI internally and says its stock has been impacted by market debate about AI and the company. Salesforce, valued around $162 billion, has slid 25.4% year to date, but shares have rebounded by more than 15% over the past month, tied largely to the company's Agentforce platform.
The article further points to expectations around Salesforce results, including an estimate that company revenues could rise by 13% in the first quarter of 2027, and mentions Benioff acknowledging that AI agents in customer support channels are already replacing some human work.