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JD.com expects better electronics and home-appliance sales in the second half
JD.com said revenue fell 2.9% to 346.4 billion yuan in the quarter ended June, even as it beat estimates helped by a longer 618 sales period.
JD.com expects home-appliance and electronics sales to improve in the second half after reporting its first quarterly revenue decline in more than a decade, according to Reuters. The company said electronics and home appliances were pressured by a high year-ago comparison base and higher raw materials costs, though momentum picked up in June.
CEO Sandy Xu said the rising consumer electronic price could still weigh on demand, but JD.com remains confident the category will grow, with growth expected to improve meaningfully as the difficult year-on-year comparison starts to ease. The company pointed to the calendar timing of China’s annual 618 shopping festival as one factor supporting results.
Reuters reported that JD.com beat quarterly revenue estimates, aided by a longer sales period for the 618 event. Still, total revenues declined 2.9% to 346.4 billion yuan, compared with analyst expectations of 344.6 billion yuan, based on LSEG data.
JD.com also posted net profit of 7.1 billion yuan for the quarter ended June, versus 6.2 billion yuan a year earlier. Quarterly non-GAAP net profit rose to 8.9 billion yuan, up 20% from the second quarter of 2025, Reuters said.