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Galaxy Digital inks 15-year Texas Tech stadium partnership
Yahoo Sports reported the agreement is worth more than $70 million, though the financial terms were not disclosed.
Galaxy Digital has entered a 15-year partnership to put its name on Texas Tech football's stadium, according to The Block.
The deal’s financial terms were not disclosed, but Yahoo Sports reported the agreement is worth more than $70 million.
The partnership further links a major digital asset firm with a high-profile sports venue for an extended period, the kind of brand placement that can shape public awareness of crypto-linked companies.