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Black Friday often brings the lowest mattress prices of the year
Deal tracking suggests shoppers can save about 5% to 10% on Black Friday compared with other long weekends, and some brands start discounts as early as late October.
The Friday after Thanksgiving is widely seen as one of the best times to buy a mattress, with mattress price trackers and sleep deal editors saying Black Friday and Cyber Monday tend to deliver the lowest prices of any weekend on the calendar, according to a Benzinga writeup.
The article cites Forbes Vetted data that shows shoppers can often find an extra 5% to 10% off around Black Friday compared with long weekends like Memorial Day or Labor Day, and it illustrates the point by tracking a popular hybrid mattress that hit its best price during Black Friday.
It also notes that Black Friday 2026 falls on November 27, and that many online mattress brands run sitewide discounts in the 30% to 50% range, sometimes stacking promotions with free accessories that the article values at roughly $300 to $600 if purchased separately.
Beyond the holiday itself, the article says brands often roll out pricing in the weeks before Thanksgiving, with some launching in late October, and it describes deal-watch windows that typically run from around November 23 through December 1.