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At close · Fri, Aug 14, 2026
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HomeUS MarketsSectorsApple schedules Sept. 9 iPhone event under new CEO Joh…

Apple schedules Sept. 9 iPhone event under new CEO John Ternus

The event is expected to include new iPhones and Apple Watches, along with the company’s first folding phone, according to market analysts.

Apple has set a September 9 iPhone launch event, marking the first product event since new CEO John Ternus took over, CNBC Markets reports.

Analysts expect the company to use the event to unveil new iPhones and Apple Watches, and they are also looking for Apple’s first folding phone.

The expectations point to a broader device refresh alongside a new form factor, with the event positioned as Ternus’ first major public product moment.

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