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T. Rowe Price pushes active ETFs and fixed income growth plan
The firm also highlighted its scale, saying it manages $1.8 trillion and is adding fixed-income capabilities through its FM acquisition and related liquidity and cash-management focus.
ETF Trends reports that T. Rowe Price is leaning into the expanding active ETF market as part of a broader push beyond its historical mutual-fund focus. Speaking on Bloomberg, Dee Sawyer, head of global distribution, said the firm’s objective is to deliver for clients across tools that can include active ETFs and multi-asset solutions.
Sawyer said T. Rowe Price has seen strong flows in fixed income and multi-asset solutions, and it is aiming to extend active management with what it views as a stronger value proposition. She also pointed to the firm’s distribution and client offering, including model portfolios, SMAs, and bespoke solutions alongside active ETFs.
On growth, Sawyer discussed the firm’s size and operations, saying T. Rowe Price is a $1.8 trillion asset manager with 16 offices and operations across 61 countries. She tied the FM acquisition to an additional growth engine focused on liquidity and cash management, which would add to fixed income capabilities already described as strong.
The interview also touched on demand for private markets exposure through interval funds, plus how the firm is using AI internally. Sawyer said the goal is to augment analysts rather than replace them, emphasizing faster analysis and more relevant insights while keeping human expertise and judgment at the center of client relationships.