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At close · Fri, Oct 2, 2026
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Earnings

Home›Earnings›Previews›McDonald's faces weak traffic and affordability concer…

McDonald's faces weak traffic and affordability concerns despite dividend growth

Reported · Written up by our desk · Previews

MarketBeat Ratings says McDonald's stock hit a 52-week low in October, even as the company delivered its 50th straight dividend increase.

The outlet links investor concerns to McDonald's McDonald's > NEXT turnaround plan, which is aimed at addressing weak customer traffic and affordability worries.

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Sources

MarketBeat RatingsMcDonald's Is Undergoing a Massive New Growth Strategy. Can It Win Back Consumers?

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