S&P 5007,722.72▲0.7% Nasdaq27,190.86▲1.2% Dow51,176.96▲0.5% Russell 2K2,832.89▲0.9% 10-Yr5.28%+4bp VIX15.31−1.08 WTI$91.26▼1.7% Gold$4,172.10▼0.7% EUR/USD1.126▼0.6% BTC$85,534▼1.1% Nikkei68,957▲3.3%
At close · Fri, Oct 2, 2026
Daily Market Updates.

Earnings

Home›Earnings›Previews›Morgan Stanley starts IMAX at Overweight with $63 targ…

Morgan Stanley starts IMAX at Overweight with $63 target

The firm said its target implies about 21% upside at roughly $52 per share, while MarketBeat notes IMAX recently slid 5% after being pulled back from 12-month highs.

MarketBeat Ratings reports that Morgan Stanley initiated coverage on IMAX, starting the stock at Overweight with a $63 price target. The move came as investors pushed the shares to a new 12-month high, according to the outlet.

The note frames IMAX as becoming more central to the moviegoing experience, pointing to a growing screen network. MarketBeat Ratings adds that Rosenblatt also has a positive view, with a $65 target.

Even with multiple bullish calls, the outlet says the analyst tally stands at 11 Buys and three Holds. It also highlights that the stock has been treated as a cyclical bet tied to film releases, and notes IMAX fell 5% on Thursday.

MarketBeat Ratings further describes Morgan Stanley's view that IMAX could act like a flywheel, where more screens attract more filmmakers and more IMAX-shot releases draw larger audiences. At about $52 per share, the $63 target would imply roughly 21% upside, the outlet says.

More like this

Sources

Get the close, explained.

One email every trading day: what moved, why it moved, and what's on deck tomorrow. Read in 3 minutes.

Free. Unsubscribe anytime.