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Trump Media expands Bitcoin treasury as options exposure grows
The Truth Social parent held 14,139 BTC worth $890.5 million as of July 31, while more than 2,000 BTC were committed to an options strategy by June 30.
Trump Media, the Truth Social parent company, expanded its Bitcoin treasury even as the broader crypto market declined, according to a new filing reviewed by CryptoSlate. The company reported holding 14,139 BTC worth $890.5 million on July 31 after selling $159.6 million of Bitcoin-related securities during July and using the proceeds to buy Bitcoin directly.
The filing also highlights that a sizable portion of Trump Media’s Bitcoin was tied up in derivatives and yield arrangements. By June 30, Bitcoin pledged for options was part of the strategy, including 2,077.34 BTC worth $122.1 million pledged to a counterparty for its options program, with that counterparty able to rehypothecate the collateral at its discretion.
CryptoSlate notes the company used covered-call options referencing 1,445 BTC with strike prices between $62,000 and $76,000 at quarter-end, and covered puts referencing another 170 BTC with strikes between $55,000 and $59,000. The filing says those contracts matured in July, so it does not confirm that the same positions remained outstanding.
Beyond options, Trump Media also said it is deploying Bitcoin with third parties to earn yield, a structure that can allow counterparties to rehypothecate some coins. CryptoSlate further reports that the company recorded $18.3 million of realized derivative gains and $37.5 million of unrealized derivative gains during the first six months of 2026, even as portions of its broader digital-asset exposure fell.
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