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European heatwaves redirect some holidaymakers toward cooler northern spots
Temperatures across Europe’s summer frequently reach near 40 degrees Celsius, pushing some travelers to destinations with under 30-degree daytime highs and fewer crowds.
European holidaymakers are increasingly choosing cooler northern destinations instead of Mediterranean hotspots as recurrent summer heatwaves wear down travel plans, according to reporting by SCMP Economy with Agence France-Presse.
The piece notes that summer temperatures in Europe regularly climb toward 40 degrees Celsius, while travelers highlight daytime highs under 30 degrees Celsius and sea breezes as factors making northern cities more attractive.
SCMP Economy describes tourists being drawn by cooler conditions and less crowding, with two French tourists, Daniel and Florence Gastaldi, saying they were happy to escape the heatwave after leaving Marseille.
It remains unclear whether the shift is temporary or becomes a longer term change in Europe’s tourism market, SCMP Economy adds.