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Jersey Mike’s shifts toward more digital marketing after going public

Reported · Written up by our desk · M&A & Deals

MarketWatch reports that Jersey Mike’s is changing its approach to digital marketing after becoming a newly public company.

The company’s CEO said Jersey Mike’s previously spent almost zero dollars on digital marketing and now needs to be more proactive about reaching younger customers, according to MarketWatch.

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Sources

MarketWatchJersey Mike’s spent almost ‘zero dollars’ on digital marketing. That’s now changing.
MarketWatchJersey Mike’s spent almost ‘zero dollars’ on digital marketing. That’s now changing.

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