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At close · Wed, Sep 23, 2026
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HomeUS MarketsM&A & DealsJPMorgan explores partners to underwrite rejected co-b…

JPMorgan explores partners to underwrite rejected co-branded credit cards

WSJ Markets says JPMorgan has been seeking partners to help underwrite co-branded card applications it rejects, potentially opening a new revenue channel for private-credit firms.

WSJ Markets reports that JPMorgan has been exploring ways to work with external partners to underwrite credit card applications it rejects for its co-branded cards.

The outlet says the effort is aimed at finding underwriting support through partners, an area where private-credit firms are showing interest in expanding their role.

In the article, WSJ Markets frames the move as part of broader growth in JPMorgan’s “card empire,” with partnerships potentially helping convert rejected applicants into funded accounts.

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