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Home›Global Markets›Trade & Tariffs›Philippine ube export ban disrupts UK demand for purpl…

Philippine ube export ban disrupts UK demand for purple yam treats

Reported · Written up by our desk · Trade & Tariffs

Ube, the purple root vegetable, has surged in popularity in the UK, with Filipino food businesses in London reporting rising demand for ube smoothies and other purple treats, The Guardian Business reports.

The cafe owner at Mama & Sons in Kentish Town, Omar Shah, said he is having trouble getting hold of ube right now as demand continues, according to the article.

The outlet links the disruption to the Philippines export ban, describing concerns about crop control and shortages of planting material that have prompted a sales halt.

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Sources

Guardian BusinessPurple reins: Philippine export ban casts shadow over UK’s love of ube

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