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Keller Williams partners with Rejig.AI to automate agent marketing
The collaboration lets KW-affiliated agents generate agent-branded posts, videos, flyers, and AI narrated walkthroughs, with content approval before publishing.
Keller Williams has announced a partnership with Rejig.AI aimed at helping KW affiliated agents automate listing marketing and social media content. The companies said agents can use the tools to create agent-branded posts, reels, flyers, and AI narrated walkthroughs while maintaining control over what gets published.
The integration also extends Keller Williams’ open technology strategy for its Command smart CRM platform, which the company said it has been working to make more integration-ready for outside partners. Through the collaboration, agents can automatically create marketing content tied to listing updates, including when a listing hits the MLS, according to the announcement.
The announcement adds that the AI can support marketing across a listing lifecycle, with content planning and generation for milestones such as coming soon, just listed, open house, under contract, and just sold. HousingWire also said agents can save more than 10 hours per week on social media activities using Rejig.AI’s tools.
Keller Williams’ chief technology and digital officer, Chris Cox, said the goal is to give KW entrepreneurs advantages to create hyperlocal marketing at scale while getting back valuable time. Rejig.AI co-founder Matthew Maier said agents already know consistent online visibility matters, but that creating content takes time, and the collaboration brings AI-powered marketing to KW entrepreneurs while keeping their brand and publishing decisions in their hands.